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Master in Strategic Marketing (Anno Accademico 2021/2022) - Master in Strategic Marketing (with London School of Business and Finance)

Marketing Communications

Filtra per anno accademico:

Materiale relativo all'intero insegnamento - Flashcards (A.A. 2018/2019) Flashcards

Lezione n.1: The scope of marketing communications - Article_Les.1 (A.A. 2018/2019) Article_Les 1
Lezione n.2: The management of marketing communications - Article_Les.2 (A.A. 2018/2019) Article_Les 2
Lezione n.3: Advertising and Public Relations - Article_Les.3 (A.A. 2018/2019) Article_Les 3
Lezione n.4: The marketing communications mix - Article_Les.4 (A.A. 2018/2019) Article_Les 4
Lezione n.5: The messages an organisation conveys - Article_Les.5 (A.A. 2018/2019) Article_Les 5